The Big Sleep

Hi everybody,

It's been a long time since I blogged here. I'm letting Ben have all the fun!!!!

Anyway, I was reading a press release this morning about back pain and possible new therapies, the press release enhances yoga and pilates as the best proven therapies. Already interesting!!

But even more interesting I think is the fact that the press release states it is estimated that back pain costs the UK industry £5bn a year (£481m just for NHS).

Now if we consider those facts:

• A good bed lasts 10 years
• We spend one third of our life in bed
• Sleep is usually the period where your back gets "back into shape"
• A bad mattress is the worst that can happen for a back pain sufferer
• A good mattress all your life prevents backpain
• When you start feeling back pain, it is very difficult to heal!

And transform them into numbers:

• 10 years of back pain cost £50bn (!!!!!!) to the UK industry and £4.81bn to the NHS alone
• Just one third of it costs £17bn (and £1.45bn for NHS)
• Per inhabitant, that's £283 (and £25 for NHS alone)!!
• The average cost of a bed is £250 and it lasts 12 year. (whereas we should spend more I think, see here for more info)
• The last year of a bed is the one where the sleeper's backpain increases most.

This drives me to one conclusion:

• The UK industry could spend a further £283 per person to improve their sleeping at no extra cost.
• The NHS could subsidize beds for a further £25 per person

In beds, spending twice the price usually increases the quality 4 to 5-fold!

So, what are we waiting for? I'm sure pilates and yoga works great but what about preventing rather than healing. It's always less expensive: Let's buy good chairs, good beds for our employees!!! And let's get a tax credit to do it! Better this than nukes (or not !!! I'm not a nuke specialist :-))

Have a great WE!!

Julien - Bedeezee

A typical morning high school schedule in Fukuoka, Japan:

9:00 Maths - 10:00 History - 11:00 Japanese - 12:00 SLEEP

According to an article recently published in the newspaper "Birmingham News" (Birmingham, Alabama, not Birmingham, West Midlands), a high school headmaster encourages his students to take a nap at lunch time. This is so successful in getting the students focused for the afternoon classes that the corporate world is following the trend: big companies such as Toyota are encouraging their employees to take naps to perform better. If you want to read  the article, you can click here.

The underlying idea behind all this is that sleep enhances your mental agility. Whether it's just a power nap to recharge your batteries, or a full night's sleep, good sleep will:

• Help you stay focused
• Be at 100% of your potential at work
• Give you increased energy to perform

A good bed will help you get the good sleep you need. With the sales that we do all year long, it's become affordable to everyone to get a good night's sleep.

Enjoy visiting our website bedeezee.co.uk or call us at  08000 12 20 20 if you want advice on how to choose a comfortable bed.

-Ben

(the above picture is  from the site TrekJapan)

We're doing it again, offering you the best possible prices on one of the leading, high-end, bed brands. Discounts go up to 20 % on Rest Assured beds !

Why buy a Rest Assured bed ? It is simply one of the best brands available. They make mattresses with pocket springs unit, which means you get total sleepers independence (you are not disturbed if your partner moves during the night); the number of springs goes from 1000 to 2000, which means you get excellent backcare. The fillings include latex, visco memory foam or pillow top, for soft comfort.

Here are a few examples of deals you can get on double divan sets:

Fiji divan set £799 -20% £639.20

Tasmania divan set £499 -20% £399.20

Truro divan set £449 -20% £359.20

Singapore divan set £759 -20% £607.20

The sale goes until Monday April 3rd at noon. We're looking forward to seeing you on Bedeezee !!

Ben-

Here is a funny news story read on an American media website:

A police officer was caught sleeping on the job in his car by an amateur video camera. Chief officer Christopher Deasy stated that: "The police officer was just a little run-down".  I think we would all be if we had to work double shifts and then start off duty work.

But how about you readers? Have you ever fallen asleep at work? Any good story you could share?

We are astonished by what we read in the paper this morning...

I'm sure you've all read it and must feel the same. Apparently, because of the crowd being too loud, the players of the English team didn't get a good night's sleep.

According to reliable sources, fans yelling out the names of David Beckham, Paul Robinson, Frank Lampard and Ashley Cole kept the whole team awake for a good part of the night. Some journalists have expressed concerns that this may reflect on their performance at the game tonight.

Of course it would impair their performance if this information is true! Everybody needs sound sleep in order to be energetic during the day.  Let us hope fans will do some thinking and stop this nonsense.

Come on ENGLAND !

-Ben

It's good to talk about things when they go right- It’s also good to acknowledge them when they go wrong.

We would like to express our deepest apologies to our customers who were supposed to be delivered last Saturday and yesterday (Monday). On Friday, a mistake happened with our carrier company: all the beds and mattresses that left went to a truck for three-day service, rather than next day.

After that mistake was made, the earliest we could deliver all the beds was Tuesday. We are sorry for the inconvenience that this mistake has caused and we wish our customers excellent nights to come.

-Ben

Recipe for a good morning:

• For back ache relief, take 1000 pocket springs;
• For good blood circulation, add 3 generous layers of fillings;
• To feel energetic, hand-tuft the mattress…

Stir and you obtain:

The Rest Assured Truro Divan Set

This bed provides all over support and excellent comfort and for a limited time, a 10% discount applies to it.

For exemple, in double size is now priced at £405 instead of £449.

To learn more about this product, click here.

 -Ben

We are pleased to announce that we are members of a partnership with other web retailers. If you buy from any of these shops,  you can benefit from great deals with all the other ones, until Sept. 30th 2006.

Our partners in this operation are:

• mypixmania.com (pix sharing and developing)
  
• empirestores.co.uk (fashion)
• fitnessboutique.co.uk (fitness equipment)
  
• spreadshirt.co.uk (T-shirts)
• prezzybox.com (gifts)
  
• valueflora.com  (flowers)
  
• le-gourmet-market.com (gourmet French products)
• pixmania.com (electronics)
  
• laredoute.co.uk (fashion)
  

If you placed an order with us, write us an email at: contact@bedeezee.com and we will send you a discount package.

See you soon on bedeezee.co.uk!

 -Ben

Say good-bye to neck ache in the morning...

Introducing the 100% Visco Memory Foam Pillow!

Now that you are all expert in what Memory Foam is (is not, click here), we are pleased to tell you that you can benefit from the comfort of visco elastic foam in your pillow.

With  this unique pillow, you will take the concept of a good nights sleep further. The foam acts like soft playdoh: your body heat will make it mould to the contours of your head and neck, keeping them in the best position with your back. Your head will feel weightless!

If you want to know more about this pillow, click here.

See you soon on Bedeezee.co.uk!

-Ben